| 商务英语考试培训市场营销英语口语特训营课程详细介绍 课程名称 主讲教师 课时数 市场营销英语口语特训营 正式商业交流 李淼 3.00 市场营销英语口语特训营介绍 新东方海外团队精心设计制作的系列商务口语特训课程,利用世界最先进的语音识别系统,不仅可以随时记录,纠正您的发音,而且利用多重模拟真实商务情景,帮你克服"无话可讲"或"有话不会讲"的尴尬局面。职场丰富多变的场景用语及人性化的人机对练机制可以让学员反复操练,达到"不假思索,脱口而出"的效果,实现在全外语环境下自如交流的境界。 (市场营销英语100) 中文话题 话题描述 Basic Vocabulary 基础词汇课程 Marketing team 营销小组 Introduction of marketing team to PR agency Interested customer 感兴趣的客户 Listening to the customer interested in buying services Capital equipment purchase 主要设备的购买 Answering questions for capital equipment purchase Marketing plan 营销计划 Clarifying a point relating to a marketing plan Closing a sale 达成交易 Agreeing on a point in closing a sale Closing a big deal 达成一项大交易 Closing the sale of a large equipment purchase Review 复习 Proposal for outsourcing 外购建议 Requirements for proposal for outsourcing of customer support High pressure sale 高压销售 Hard sale at car dealer Buying apartment 购买住房 Empathizing with customer wanting to buy an apartment Television advertising contract 电视广告合同 Discussing contract with television station Licensing technology 技术许可 Disagreement over terms for licensing technology Services engagement 服务契约 Change in services engagement terms Review 复习 Quick contract signing 快速签署合同 Discussion of incentives to sign a contract quickly Positioning of products 产品定位 Positioning of shampoo products Alternative distribution channels 替代分销渠道 Discussion of alternative channels of distributions Advertising agency 广告代理商 Choosing an advertising agency Advertising - media choices 选择广告媒体 Discussion of advertising media mix Internet advertising 互联网广告 Buying Internet advertising Review 复习 Direct selling 直销 Direct selling of health supplements Sales calls 电话销售 Dealing with no’s in sales calls After-sales support 售后支持 After-sales support for home appliances Marketing programs 营销计划 Justification of budgets for marketing programs Sponsorship 赞助商 Sponsorship of arts Company developments 公司发展 Company background & recent developments Review 复习参加 |